Connecting real-world objects
with digital information is becoming increasingly popular, especially for
tourism enterprises. For example, Monmouth in Wales dub itself a “Wikipedia town”
thanks to the numerous QR codes that can be found around the region. Now
Belgium-based TagTagCity hopes
to help people find out more about the venues and sites of interest in their
vicinity. Using crowdsourcing, the platform is looking to create a
comprehensive overview of almost any location in an area, with its initial
focus on the city of Brussels .
When a location – whether a museum, restaurant or sightseeing opportunity – is
tagged with content, a physical sticker containing an NFC or QR code is
installed, allowing those with smartphones to easily learn more about the spot
when they visit it. As well as reviews, historical information and related
audio or video, scanning the codes offers promotional deals and discounts at
the location they’re at, or at a venue nearby. [1]
The system enables business
owners to take advantage of potential footfall near their location, while
consumers are informed of locations they may not otherwise have spotted. TagTagCity
brings you to an augmented discovery of the city, its heritage, and moreover it
offers you promotions. Discover and experience walks where places and objects
are linked and ready to reveal their secrets and their advantages.
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